BETER
About the Company

BETER is a cutting-edge 🔹iGaming content and data provider🔹, delivering next-gen betting experiences across sports, esports, live casino, and gaming. The company’s mission is to power the most engaging, fast-paced, and reliable entertainment in the online betting industry. With a strong emphasis on technology, fairness, and transparency, BETER aims to redefine live betting for modern audiences.
🔹 History and Achievements
- 📆 Founded: 2018
- 🏆 Recognized in multiple industry shortlists, including the Malta iGaming Excellence Awards (MiGEA)
- 🚀 Rapid expansion into new global markets and key partnerships with tier-1 operators
- 🕹️ Pioneered proprietary Setka Cup tournaments in table tennis and eFootball
🔹 Products and Services
🔸 Fast Sports & Esports Content
- 🔹 Setka Cup – 24/7 table tennis tournaments
- 🔹 ESportsBattle – FIFA, NBA2K, CS:GO, Dota 2 events for betting

🔸 Live Casino Solutions
- 🔹 High-quality streaming of roulette, blackjack, and other classic games
- 🔹 Branded environments for operators
🔸 Data & Odds
- 🔹 Real-time data feeds and trading services
- 🔹 Advanced odds modeling and risk management
🔸 Integrity and Compliance
- 🔹 In-house integrity unit and monitoring
- 🔹 Full alignment with industry regulations

🔹 Market Presence
- 🌍 Operating across Europe, CIS, Asia, and Latin America
- 🏢 Regional offices in Ukraine, Cyprus, and other key markets
- 🔹 Global reach through top-tier B2B partnerships
🔹 Clients and Partners
- 🤝 Collaborates with leading operators and sportsbooks
- 🔹 Long-term partnerships with brands like Parimatch, Sportradar, 10bet, and others
- 🔹 Supplying content and odds to over 200+ platforms worldwide
🔹 Social Responsibility and Innovation
- 💚 Investments in fair play and responsible betting
- 🔹 Development of proprietary AI tools for match integrity
- 🎓 Supporting local communities and sports infrastructure via Setka Cup initiatives

🔹 Testimonials and Case Studies
- 🗣️ Parimatch: “BETER has transformed our esports offering with reliable 24/7 content.”
- 📈 Case study: After integrating Setka Cup, partner operator saw 35% increase in table tennis betting activity
- 🔹 Testimonials highlight data accuracy, broadcast quality, and fast integration
🔹 Careers and Collaboration
- 👩💻 Open positions in tech, trading, and content production
- 💼 Dynamic, international team environment
- 🔹 Apply through the website or reach out via email for current job openings
🔹 News and Events
- 📰 Regular coverage in iGaming Business, SBC News, SiGMA, and others
- 🎤 Active participation in ICE London, iGB Live, SiGMA Malta, and other industry expos
- 🏆 BETER continues to gain recognition for innovation and fast-growth performance